Digital Marketer

The candidate will develop, implement, and manage marketing campaigns promoting the organization's  services. The candidate will majorly enhance brand awareness, drive web traffic, and acquire leads/customers.

Key Responsibilities:

• Develop marketing strategies that align with the organization's business goals • Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
•  Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
•  Conduct market research and analyze trends to identify new opportunities and improve campaign performance
•  Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
•  Stay up-to-date with emerging digital marketing trends and technologies.

Qualifications: 

• First degree in marketing, communications, or related field 
• 3+ years of experience in digital marketing or related field 
• Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising 
• Proficient in marketing automation tools 
• Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
• Strong project management skills
• Excellent written and verbal communication skills