Content Marketing Officer
Expired 1 year ago!
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Communications, PR and Journalism Jobs
Jobs in Addis Ababa
Mid Level Jobs
Info Mind Solutions PLC(Ethiojobs.net) Jobs
- Job Description:
Scope and General Purpose:
This position is responsible for content planning and creation in line with the business strategy and content mapping that will be distributed across Africa Jobs Network social media and multi-media channels to establish a brand identity and online presence to attract customers and establish AJN as an industry and thought leader.
Main Duties
- Email marketing content for email marketing that aligns with customer experience journey execution. Contents like; feature changes and updates, discounts and promotions, monthly regular content AJN news, tips & tricks, candidate pool stats of interest, MOU with organizations that have a large list serve and channel messages through them, latest trends in the industry, insights, and research.
- Website: Content for the website – rich and fresh website content, blogs, and posts (static and interactive) content to attract candidates. Aligned with SEO strategy keyword analysis & strategy. Website content
- Social media: content and caption to create engagement on social media tailored to target groups to be distributed via different channels
- Direct sales – new business through lead generation and additional business from existing clients
- Customer-based Events
- Organize internal events for candidate engagement
- Identity and participate in external events– sponsorships, speaking engagements, branding, and co-organize
- Undertake content marketing initiatives to achieve business targets.
- Produce high-quality content by researching trendy topics relevant to the subject matter inline with content strategy and plan
- Generate ideas to increase customer engagement
Dotted line to: Communication and Marketing Manager.
Liaises with: All Department Managers
Hours of Work: Officer hour
Required No: 2(Two)
- Job Requirements:
Qualifications:
- Bachelor's degree in communications, journalism, or a related field.
- Minimum of 2-5 years relevant experience in a content creator role.
- Excellent verbal, written, and interpersonal skills.
- Good time management and organizational skills.
- Proficient in Microsoft Office, and content management systems, and has a basic understanding of social media platforms.
- Posted:
- 01.18.2023
- Deadline:
- 01.28.2023
- Job Category:
- Communications, PR and Journalism
- Employment:
- Location:
- Addis Ababa
www.ethiojobs.net